JackThreads, the members-only shopping club bought by men's lifestyle brand
Thrillist two years ago, just hit a major milestone this morning: 2 million members. At the time of the original acquisition, JackThreads was really small, says Thrillist co-founder and CEO
Ben Lerer. It only had around 100,000-150,000 members in total. But it soon grew. JackThreads hit the 1 million member mark in July 2011, and since then, the average number of orders placed per month has more than doubled, average daily sales have more than doubled, unique site visitors per month grew 143%, and mobile visits grew 163%. The company hosts flash sales with top apparel brands, but is now starting to try new things. It recently launched its own private label line collection called Goodale, which Lerer says led to the best-selling sale the site has ever hosted. It's also planning to expand beyond flash sales, and will soon allow members to search the site's inventory for specific items.
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